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For over 30 years, Children in Wales has been a steadfast advocate for children and young people. Throughout this period we have delivered for our members, and our funders, ensuring that children's and young people's best interests remain at the heart of decision-making in Wales. 

In shaping our new strategy, we held hundreds of conversations with colleagues, young people, members, trustees, and partners. Through our conversations, we consistently heard that CiW is at its best when our work is rooted in the rights, voices, and aspirations of children and young people. We heard how our strong reputation is built on years of championing children’s rights—through training, advocacy, providing platforms from which to amplify our members’ voices —and effectively influencing on behalf of children and our members. 

These conversations made it clear too that we cannot be passive. Babies, children and young people, and those working with them, are facing an unprecedented set of challenges, which Children in Wales has a role to actively address. 

Our five-year strategy sets us on course to respond to these challenges. We’ve set ambitious, values-driven goals that anchor us in our core roles—representing our members, amplifying children’s voices, and influencing policy to achieve better outcomes—while adapting our services to be the best they can be. 

Hugh Russell, CEO, said: 

“My thanks to my colleagues, our dedicated board members, and all the young people, members, and partners of CiW who have lent their voice to the development of our strategic plan. Collaboration is in our DNA, and it's been inspiring to see so many of you contribute to this plan. I look forward to delivering it together with you.” 

Read the strategy here.